Lead performance marketing strategy and scale campaigns across Google Ads and Meta Ads. Manage budgets and ROAS/CAC/CPL/CPA targets; oversee research, campaign structure, creative testing, analytics, tracking and reporting; collaborate with clients and mentor junior team members. Requires 8–10 years hands-on experience, strong paid-media and D2C/ecommerce knowledge, GA4, GTM, Meta Pixel and strategic leadership.
